Pass~Port Rebrand

CHANNEL 5

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Rebranding Pass Port, my favourite skate brand, built around their core message of "International Solidarity." I reworked their existing logo into a passport stamp a nod to the stamps collected while travelling the world paired with the brand's familiar "working man" motif. Inverted text was used to reference the brand's Australian roots. This was paired with a bold palette of greens and oranges, chosen to reflect Australia's harsh yet vibrant landscape and reinforce the brand's rustic, working-man theme.

Pass~Port - Slogan

Pass~Port - Logo

Pass~Port - Hat

Pass~Port - Jeans Patch

Pass~Port - Logo

Pass~Port - Logo

Pass~Port - Jacket

Pass~Port - Sticker